What Makes a Need Successful?

Needs that will clearly and concretely help your client move forward

Donors are most likely to contribute to needs when they believe their contribution will make a substantial difference. Because a clear action plan from the recipient shows donors how their contribution will remove a barrier in the recipient’s life, donors are more likely to help.

The client tells a compelling story

Benevolent will only post needs told in your client's own words. A strong story helps donors understand your client's real circumstances and goals, which makes people more eager to help.

$400 or less!

The smaller the total amount, the bigger the impact a single donor can make. Needs under $400 are more likely to be funded and to be funded faster!

Clear photos and videos

With clear and close-up photos and videos, donors see the real person they're helping, which makes them more likely to donate.



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